Project Archive

The Bower Interactive

A first for London’s commercial property market, we used the game engine Unreal to activate Helical's Old Street development. Philip Turner, Associate Director at architect AHMM, says this is so good you can move through the space like you're really there.

Whilst visitors to the marketing suite can explore the The Bower using an Xbox controller on a big screen, online viewers get their own immersive 360 VR tour experience on their smartphones or desktops via our VR platform.

Animations and CGIs can also be quickly and efficiently created from the real time model, saving time and money for further marketing materials. 

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